When potential customers search for "commercial cleaning Singapore" or ask AI assistants for facility management recommendations, Competitor A appears in results. Acme Facilities does not.
Competitive benchmarking across GEO visibility, SERP rankings, and website performance.
| Metric | Acme Facilities | Competitor B | Competitor A |
|---|---|---|---|
| GEO Score | 0/100 | 0/100 | 50/100 |
| SERP Keywords Ranked | 0/50 | 2/50 | 14/50 |
| Avg SERP Position | N/A | #6.5 | #4.4 |
| Desktop Performance | 94 | 62 | 62 |
| Mobile Performance | 69 | 44 | 28 |
| Broken Links | 0 | 0 | 1 |
Acme Facilities was not cited in any of the 20 Perplexity AI queries tested. Competitor A was cited in 10 of 20 queries (50%).
Acme Facilities does not rank in the top 20 for any of the 50 industry keywords tested.
| Keyword | Position |
|---|---|
| contract cleaning Singapore | #1 |
| housekeeping services Singapore commercial | #1 |
| commercial cleaning Singapore | #3 |
| janitorial services Singapore | #3 |
| commercial cleaning company Singapore | #3 |
| cleaning services for offices Singapore | #3 |
| facility services Singapore | #4 |
| office cleaning Singapore | #5 |
Acme Facilities has the highest desktop performance (94) but all three sites fail Core Web Vitals due to LCP issues.
Competitor A has the lowest mobile performance score (28) yet leads in SEO and GEO visibility. This indicates that content and structure have greater impact on search visibility than raw performance scores.
Acme Facilities pages could not be fully analyzed—heavy JavaScript content may affect search engine crawlability.
| Element | Acme Facilities | Competitor B | Competitor A |
|---|---|---|---|
| Page Title | Present | Present | Present |
| Meta Description | Unknown* | Missing | Present |
| H1 Heading | Unknown* | Multiple (2) | Present |
| Schema Markup | Unknown* | None | Organization, WebSite, BreadcrumbList |
| Word Count | Unknown* | ~800-900 | ~2,400-2,800 |
*Acme Facilities pages could not be analyzed—indicates potential crawlability issues.
Actionable steps to improve Acme Facilities' digital visibility.
Required baseline for SEO—verify search engines can access your content
Enables AI and search engine parsing of your business information
Targets keywords Competitor A currently wins
Increases AI visibility for common customer questions
Your differentiator is not currently surfacing in search results
Capture vertical-specific searches (healthcare, industrial, commercial)
Basic SEO requirement for click-through optimization
Current 11.18s exceeds 2.5s threshold